Within the “MINI Yours Customised” program, MINI owners can create their very own personalized equipment online.
The British premium automobile manufacturer uses ‘MINI Yours Customised’ to offer its customers the opportunity of providing selected upgrade products with a design they have selected themselves.
Indicator covers and interior decor trim are just some of the components that can be personalized.
The individual equipment to make them comes out of a 3D printer. To put it more precisely, the customized MINI components are manufactured on an EOS P 396, made of PA 1101 material, and meet the carmaker’s high quality standards.
By producing the parts with a 3D printer, MINI combines a maximum of customization with extremely short delivery times and therefore achieves outstanding customer satisfaction.
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